Episode Transcript
[00:00:00] Speaker A: Welcome to Einstein's Disease. Through real world insights and powerful conversations with industry leaders, we help you break past limitations and rethink success. Are you ready to push the boundaries of what's possible?
Good afternoon. This is Greg Ehlers, host of Einstein's Disease. And this week we've got an interesting show.
We are profiling three of our great hosts here on NOW Media.
And the goal of this show is for our listeners and viewers to get a better understanding of the background, not only of the three folks, Ryan, Reisha, and Erica, but really to get an understanding of what NOW Media is about, the culture, why we're doing this, what brings people that look like me, gray hair, 61 on TV, to try and share and find a way to give a message to people, to help them in every day. And in the studio with me today is Ryan Halperin. Ryan, it's great to meet you in person. Obviously, I've spoke with you on the telephone, but it's really nice to have you here today.
I look forward to this segment, the first, as we call it, an A block on tv where we get to introduce each and every one of you. But it's great to have you in the studio. I know the small city of Houston gave you a little bit of trouble getting into the studio today, but we appreciate you showing up. Oh, yeah.
[00:01:29] Speaker B: It's always fun trying to drive into Houston, but it's an honor to be here.
[00:01:32] Speaker A: No, absolutely. So, Ryan, as we're just going to kind of run through this and you get first crack because you're in the studio, but tell us a little bit, just a quick elevator pitch on your background and how you got here.
[00:01:45] Speaker B: Yeah. So as far as a quick elevator pitch goes, I own a consulting firm, Impact Strategies Consulting, and that journey to get there was quite bizarre. Started off as a welder and decided to change my stars and that no one could tell me what I was capable of.
And one thing leads to another.
Became an author, that got me on television and that got me my own show. And now here I am sitting with you.
[00:02:10] Speaker A: That's fantastic. That's really good. So welding, that's how you lost your hair?
[00:02:15] Speaker B: Oh, yeah, we can say that. We'll just say it's a fun welding accident.
[00:02:21] Speaker A: I like that a lot. And an author.
Great. I'm going to look forward to talking about that in the second block. I think that's something as our audience gets to learn about each and every one of us a little bit more. It's really important to realize the journey that everybody goes on in life.
It's not just one linear path.
Some people may have aspirations or thinking. There's a lot of ups and downs and changes in direction.
Rishi Grant. Rishi, welcome to the show today.
[00:02:52] Speaker C: Thank you, thank you. I'm excited to be here.
[00:02:55] Speaker A: That is fantastic. Rishi, you're in Tulsa, Oklahoma, correct?
[00:03:00] Speaker C: Yes, I am. I am middle of the U.S.
i love it.
[00:03:05] Speaker A: I flew over Tulsa last night to get here to Houston and I don't know if you saw me wave, but it's great to have you on the show today.
[00:03:13] Speaker C: Thanks for having me.
[00:03:14] Speaker A: Absolutely. And as I introduce Ryan, it'd be great for you just to kind of give, give the audience, you know. Who is Risha? What A little bit about yourself before we get into more about how we got here.
[00:03:29] Speaker C: Sure, sure. So who Reisha is at heart is an athlete, a basketball player who got stunted by injuries, made it to the Division 1 level, but thought I would spend my life being a professional basketball player.
Life had a different road for me so I went into business. I've been in business now 27 years and just morphed from I was in communications, PR, television, and then I started the first diversity communications firm in the state of Oklahoma.
So that took me into consulting and helping companies and people that wanted to reach groups outside of what they were used to, who they were used to. And that led to me becoming a speaker. I've been a professional speaker, international speaker for the past 10 years. Wrote a best selling book called be better than your bs and that is the show that I will be doing for now. Media be better than your BS with Risha Grant.
[00:04:24] Speaker A: I like that a lot.
You and Ryan have the ability to write books. I'm GLAD we have ChatGPT now because I might be able to have that help me write one one day. I've got a lot of good ideas, definitely. I know that writing a book is very cathartic. It takes a lot of time and being able to get some of your thoughts and emotions in a sequential manner in a book with passion that you have can be pretty challenging.
[00:04:51] Speaker C: Definitely was challenging.
[00:04:53] Speaker A: And our last host on the show that's going to be on our show today is Erica Butler. Erica is coming to us from Prague.
Erica, good evening. How are you doing?
Erika is frozen in time over there in Prague.
[00:05:11] Speaker C: Hi, Greg.
[00:05:12] Speaker A: Hey, how are you?
[00:05:13] Speaker D: Oh, I'm here.
[00:05:14] Speaker A: Good, good.
[00:05:15] Speaker D: I see you. I must be the time difference, but I'm here.
[00:05:23] Speaker A: Yeah.
Well, Erica, when she gets her technology up, we'll get her back on. But Ryan and Risha, I want to try and dive into a couple of things here if we can.
And Erica, if your audio's come back, we'd love to, love to have you jump in on this.
Now Media is an organization that started out as Spanish speaking, became a bilingual channel.
All of us, I think are probably English is our first language.
So we don't come into this typically as the station started, but we came in with a message. And Risha, if you could just share just a brief.
What was it that took you back over? You talked about being in radio and television years ago and then your career kind of moved forward.
What was it about now Media? What was it that got you to say, you know what, I'm going to go over the edge on this. I'm going to start my TV show on Now Media.
I know you had the misfortune of spending some time with Ryan, but see, that's the whole point of this, right? It's the culture, it's. I got a laugh out of you. Ryan did the same thing. And people need to understand that this is, it's about a passion, isn't it, Richa?
[00:06:44] Speaker C: It's definitely about a passion. But if I'm being completely transparent, the place that I was in when this opportunity presented itself was pretty low. I had built my career for all these years in the world of diversity, equity and inclusion. Something I'm extremely passionate about.
Anybody that is watching television or scrolling online knows what's happening in that space. And in that space, it's pretty much been, been shut down from a federal standpoint. And while you account for slower times in business, you never account for complete annihilation, right? And so here's this multi seven figure business that I built that I see. And it's my baby. It is, it is my thing. I've been doing it since I got out of college. And so all of a sudden I see it disintegrated into nothing.
So as I'm going through the process and I'm big on meditation and those kinds of things and I was, I was doing that and I thought, okay, the one thing I want to still happen is I want to speak. I absolutely love speaking.
And this opportunity presents itself and I thought it was a joke, you know, I was like, this is spam. I'm not messing with this.
So something kept just, you know, stirring in the back of my mind. So I hit the link to learn more about it. And it tells me this is, this is dangerous, this is a virus, this is unsafe. And so I Thought, yeah, that's. That's exactly what I was thinking. I let it go, and then a week later, get the same email.
I click it again, and it leads me to a meeting with NOW Media.
And I knew that that was the prayer, the meditation. You still want to speak this?
[00:08:33] Speaker A: Wow. Now we lost Risha. We're having some technical difficulties today. Are you there, Erica? Can you hear me?
Erica's frozen too. Wow. We'll go to Ryan.
[00:08:42] Speaker D: I'm here. I can hear you. I hear you.
[00:08:44] Speaker A: Well, got it. Okay. So, Erica, what?
First off, it's great to have you on the show.
I think it's important that everybody gets a little bit of understanding. You're in Prague expat lifestyle right now, supporting your husband and your family, managing a business here. But you got into this tv. Tell us a little bit about that passion.
How did you get to that road?
[00:09:12] Speaker D: Sure.
So we decided that this Go Hire mission, we've been doing it over seven years. It resonates with people, and we truly believe that you can live your best life with a lot of purpose.
So when I got approached by NOW Media Television, I was really open to it because we do want to reach more people and help more people to go with us to live their best life, whether it be for their family, for their business, for their career so much as possible. And we're doing this for our life. I do not plan to retire.
I've just seen so much fruit from the work we're doing. So when NOW Media approached me, I was so excited to be part of it and join the network and impact more people's lives.
[00:09:58] Speaker A: When you talk about impact people's lives in the last few minutes in this first segment, share with the audience what impacting people's lives work looks like with Erica Butler.
[00:10:13] Speaker D: Sure. So, I mean, six, seven years ago, I was having a really hard time in my life because my husband and I both work for corporate America, huge organizations, traveling, and we had two kids, and we just felt like there was something missing. We felt like we weren't there for our family the way we should be. And I just think with entrepreneurship, there's another side that you can pursue in the world that is possible to be amazing parents and be there for your family, but also have a sustainable career and impact and make enough to sustain it and be very so. And as many people as want to hear it.
[00:10:53] Speaker A: No, absolutely. It's one of the things in life. As challenges come, Ryan, you have to pivot, don't you? You have to find different ways to get that personal satisfaction, growth in oneself and I think being able to be on camera, being able to have guests, to be able to tell people story. I'm a big fan of telling a good story. I don't really care about the gory details or how people have gone south on something. To me it's coming, the ash is rising, the rise of the phoenix type of thing. Right. So I know in your, with your show that's something that means a lot to you.
[00:11:41] Speaker B: Most definitely. You know the, the concept of success.
[00:11:44] Speaker A: Right.
[00:11:44] Speaker B: A lot of people think of it as a financial thing, but the whole purpose of my show is just to share the reality that success is different for everybody.
[00:11:51] Speaker A: Right.
[00:11:52] Speaker B: For me, success is living a life full of fulfillment by pursuing purpose.
That to me is what success is. Being able to go home, look at my family and know that I put good into the world.
[00:12:05] Speaker A: Yeah, no, for sure.
Erica, are you able to do a lot of your, you do your shows right from your home there in Prague? Currently, yes.
[00:12:19] Speaker D: So we have a studio in Prague because we're just launching the show, to be fully honest here. We're launching from Prague so we'll have a studio in the next week or two. But all that to say I've been doing all the shows from remote offices from the US and you're up now. Media has been so kind that they work with me from wherever I'm at because I travel quite a bit in my lifestyle at life stage.
[00:12:42] Speaker A: No, absolutely. It's a fun culture in a sense, isn't it? Being able to have get to work with people like ourselves. Well, you guys working together and talking about me. But the ability to have that flexibility gives you the ability to touch a lot in other lives, doesn't it? Because you're meeting different people than what you would if you were always just in the same place.
Listen, we're going to take a commercial break.
Ryan's been working on sponsors and there's a couple out there that want to get on in the middle of this show. So we'll be back shortly. Thank you very much.
Hello, this is Greg Ellers. Welcome back to Einstein's Disease. In the second block tonight, as, as we shared in the first block, we've got a couple of hosts from NOW media.
We've got Ryan Halpern here in the studio. Ryan, it's great to have you. And we've got Erica Butler who has had some technical assistance from her children in Prague. I think we've got a little bit better connection. It's great to see you again. Erica, good to be back.
[00:13:45] Speaker D: Thank you, Greg.
[00:13:46] Speaker A: Oh, wow. Right here in studio. Those kids are.
Brian, you might want to have them come. Come work for NOW Media. Ryan, also on the side, is doing a little bit of business development with his consulting company and might have found some cheap child labor.
[00:14:00] Speaker B: There we go.
[00:14:01] Speaker A: Yeah. How about it? Right, so any volunteers? Yeah, volunteers, you want to call it? Anyway, let's, let's, let's dive right into it. So what's that?
Anyway, as we look said, they're taken. Oh, they're taken. I got you. You've already hired them. All right.
They're in charge of school now. Right? That's good.
Anyhow, let's kind of dive into a little bit here. Erica and Ryan, talk a little bit about the mission of your shows. What? Erica, when you think about starting your show, having people come on you, you.
You're trying to provide a story or the ability for people to get something out of what your show is every day, tell the audience a little bit about what that is. What's Erica really trying to put out there for people to garner from what is on the show, and how is it supposed to help them every day?
[00:15:08] Speaker D: Thank you, Greg. Sure. So I found so much misinformation out there, and I just want to share what really works, what really elevates people in their lives, in their careers, in their business, in their family. So all the guests that we plan to have are very experienced, and they really know what they're talking about, and their advice is going to make an impact in people's lives should they listen to it. So I just want to get to the chase of what really works and cut out the stuff that doesn't work. I'm really passionate about that. So I. Everyone that's on the show, I'll be really diligent about that to help our audience to really level up and go higher.
Business. And then.
[00:15:56] Speaker A: No, I hear you, Ryan.
You help Erica and you've got your own show and a consulting company. And I think it's important for. For the audience to kind of get an understanding. How do you find guests? What. What's the process?
Because it's easy for people to have relationships. Erica successful business. She's overseas. She's got businesses that she's worked with that have done. Well, You've done the same thing in consulting.
But talk to us a little bit.
What's the process like? What. What are you. What. What is it from the standpoint of getting a guest to be on your show?
Do you. How do you think about that message, how do you sequence it? What is it that you like your audience, when the show's over with, to say, well, that was really impactful. I'm glad I got to listen to Ryan today.
[00:16:49] Speaker B: It's a really good question. And the whole premise of my show is to help people figure out how to create success for themselves. So it doesn't really matter exactly what the topic is.
It all can be rounded back to what drives success.
And finding contributors, finding people that want to be on the show is as simple as who are change makers, who are thought leaders, who are people that prioritize action over procrastination.
And that's usually a big denominator, the common denominator of good guests and people that have things to say that can actually make an impact.
[00:17:27] Speaker A: Right.
[00:17:27] Speaker B: So the way I define impact is something that creates action in others.
So the drive is impact.
[00:17:33] Speaker A: Right.
[00:17:34] Speaker B: So having somebody on the show sticking to their expertise, we can dig into the personality traits, the attitudes, the beliefs, philosophies that really drive their reason why.
[00:17:47] Speaker A: Right?
Yeah, I think.
And Erica, if you can touch on this a little bit, when I do a show, when I had you on my show, Erica, the point that I tried to have is when this is over with and my listeners go, what did I just listen to for 50 minutes?
It's so important to find a way to touch those people, isn't it?
You know, I always hearken back to Paul Harvey, who was very.
He was impactful in my life. You know, listen to him at the end of every evening.
That's the story. And now, you know, the rest of the story about somebody, you wanted to understand who that person was and what they did. So being able to get that story out of people, Erica, is.
There's an art to it, isn't there?
[00:18:45] Speaker D: Yes, absolutely. The point is to get the story out to help more people.
What matters? What's going to impact someone's life? What is that nugget of gold that is transformational, and it exists for sure because I've had it impact me many times, and we want to spread that on and impact more people.
[00:19:02] Speaker A: No, absolutely. And when people watch your show thematically, are there types of guests that you really feel passionate about having on your show? Is there a direction that you feel that not only your message, but your show can help a certain segment of the now media audience of society as a whole? Because we're on. We stream on Roku, but we're on Amazon, we're on Apple, we're everywhere.
Is there a segment that you really feel that you've got not only passion to try and help, but that are going to really want to hear what you have to say.
[00:19:45] Speaker D: Absolutely. I think everyone on the show will have proven results.
Results is key. What they have to say matters, and it will impact your life if you put it into practice. They know what they're talking about. And everyone on the show has proven to get to the other side.
That's my expectation of everyone on the show.
[00:20:05] Speaker A: That's fantastic. I think we have Reisha back. We had a little power outage there in Oklahoma. What happened? Did the state forget to pay its electric bill bill there? Areisha or what?
Maybe.
[00:20:17] Speaker C: I think so. I mean, all of a sudden, everything in the house just blacked out. There's a van across the street. We're thinking something happened, but I still can't get online. I'm on a hotspot right now. So I'm back to the.
My ability. I'm so sorry about that.
[00:20:32] Speaker A: No, it's all good. I mean, that's, you know, as the audience listens and watches the show, I think the one thing that everybody needs to understand is we're not.
We have to adapt. Right. Life is about adapting. We've been adapting to the fact that we've got a little latency issues with Erica. We've got electric. I guess Oklahoma didn't want electricity for 15 minutes. These types of things happen in TV. These happen. And sometimes in the larger organizations, you just.
Everybody gets upset, walks out and says cut, and, you know, the egos take over. But that's just not the way it is here at NOW Media. We're just real people, and those types of things we have to work through.
[00:21:17] Speaker B: Very true.
[00:21:19] Speaker A: One thing that, to me is very interesting that you kind of broke into is. Tell us about your basketball career, Risha. What? I mean, that's a team sport. That's a lot of hard work. Where did you play basketball?
[00:21:39] Speaker C: Yeah, basketball.
It was my life. I mean it.
[00:21:49] Speaker A: We lost her again.
Anyway, we'll have to come back to that in the next segment. I don't know if she scored 100 points like Wilt Chamberlain, but we're going to find out in the next segment. So, Ryan, talk to us a little bit about your relationship with working with NOW Media, working with people like Erica on business development.
How do you two engage? Because it's nice for people to understand a little bit about the background of an organization like this.
We're trying to tell a good story. We're trying to create an opportunity, not Only for ourselves, but for our audience, to the audience of Now Media, 40, 50 million people that watch the show on a bilingual basis, we're trying to get them something they don't have. And so how do you do that? Talk to us about how you work with Erica. Talk to you how you work with other people that are hosts on the show that are going to be.
That people are going to have the opportunity to see.
[00:22:48] Speaker B: Yeah. So simply put, the whole mission and objective of NOW Media is to provide the audience with tactical knowledge to be successful with whatever they're doing, business and life. That's why there's a great diversity in the shows that we have.
And working with people is so simple because we all have a reason why we get up in the morning. We all have a reason why we go to work. Right. And it's not money. Money's byproduct of doing the things that interest us and that we're passionate about. So helping people identify that thing that's, you know, they're passionate about, to be able to speak on that, to be able to share that with others, is a way to also receive that fulfillment. So helping others with business development a lot of the time, especially from the stance of NOW Media, is let's help you get visibility, credibility and authority in your field. Anybody nowadays can write a book, especially with ChatGPT, so you do have a chance. But there's also the ability to get on podcasts. Everybody's got a podcast, but television is still lucrative. It is still harder to get involved with. And there is a very big credibility and authority aspect of being presented as an expert in your field. So business development, let's get people to see you, trust you and like you.
[00:24:03] Speaker A: And that's who they buy from right now. And the interesting aspect of that, as we wind down the second block of this show, is the creative aspect.
I don't.
If I look at my resume or put people in a room that aren't just going to say bad things about me, the one thing they aren't going to say is that I'm a creative person.
And that's not a negative, it's just reality. We all have different behavioral characteristics. We have things that we tried to hone our skills to find that level of satisfaction, that level of being able to, to assimilate in a society, have a family, do things. And creativity just wasn't. Wasn't top on my list. But that doesn't mean that it's bad. It's just something. But it comes with tv, right? I'm on here trying to not only moderate this, but to share the passion about the show for people to get a better understanding of who everybody is right and how it works. Because it's not the easiest thing to be on a television show. And when we come back in our next block, after we cut away to our sponsors, I really kind of want to dive into that with the three of you. So with that, we'll be back shortly. Thank you.
Hi, this is Greg Ehlers, your host of Einstein's Disease. And again today, I am having the opportunity to interview a few of our other NOW Media hosts.
Battling a little bit of technology at times, but we're having a great, great conversation. Ryan here in the studio with me. Ryan, it's great to have you. It's been. You and I have had the easiest conversation so far. I think Risha's back in Oklahoma. Aren't you, Reisha?
[00:25:50] Speaker C: I am back. Hopefully I'm back till the end of the show.
[00:25:53] Speaker A: Well, that is fantastic. It's great to have you. So we, when we lost you to power there, Reisha, we've kind of delved into a few of the elements of what is the show? Why are you doing the show?
What's the messaging? And I'd really like to kind of ask you a couple of questions here to kind of get you back in, because I think our audience really appreciates not only your messaging, but the passion that you have about having your own show.
So when you think about, I'm going to have a show next week, how do you go about creating the show so the message in the end comes out to what Reisha really feels is where the audience can say, wow, that was an aha moment. I got something out of that talk to. Because you've got a lot of experience, right? You were in radio, you've done a lot of public speaking.
I haven't got to see in public speaking, but I can imagine that you've got a pretty good sequence. You know, you get up on stage, you start talking, there's a message there. There's a couple of different ways to think about a solution to it or a story incorporated, and there's a conclusion. How are you doing your shows? What's your message, and what do you want people to learn when that show's over with, reshoev it going like, that was an aha moment. Or that was like, wow, this was. This was helpful. Where does Reisha want this to be?
[00:27:28] Speaker C: I want us to understand that we all have BS and we've got to be better than the BS that's holding us back.
And that's in every walk of life, right? People are dealing with things that are self limiting beliefs. They are dealing with people in their lives who maybe want them to go route A and they want to go route B. And then there are the things of the world that just suck, right? That, that deal with bias and deal with all the isms in the world. And all of these things are a part, become a part of our belief system. So I want people to walk away from my show saying that here are people that have dealt with the BS and they were able to persevere.
And so it plays into my sports background. It kind of brings that full circle for me and then it plays into the, the business side. So I'm talking to change, make. I'm focused on women.
I'm focused on women that are entrepreneurs, women that are in business and climbing that ladder, whatever that ladder looks like for them. And then I'm focused on athletes and the female athletes out there that are playing through the pain, trying to figure out how do I take what I built from an athletic standpoint and mesh it with the business world.
So having those 27 years in business, I want people to walk away with that whole, you know what BS is out there. Because there are a lot of people that watch successful people and think they can never get there. And I think everybody can get there. So I want people to hear the stories. And I have this whole thing set up kind of like a, like a playbook, right? What is the pregame? What was your mindset when you, when you started thinking about whatever the thing is that you wanted to do with your life, what's your personal culture? And personal culture is a relatively new term, but it is one of the things that I learned over all of these almost three decades in business is you deal with individuals. I don't care if it's the culture of your business, you've got to start with people. And so how do people experience you? How do you show up? What are people saying when you're not in the room, right? What are your values and behaviors that shape the way that you lead, shape the way that you run your business?
So what's your pregame mindset? And then what was that play that major role, that shift, that pivot that had to happen for you to go to the next level? And then the post game.
The post game is about the lessons you learn, the BS you're still overcoming. Because I think BS continues to show up all the time. So it's going to be fun. It's going to be laid back. It's going to hopefully be something that every person that's watching it can take something away that is inspirational because all of you are in business. We know it is one of the most challenging things that you can do in your lifetime. And everybody that's aspiring to it, I want them to get the real, raw truth. I want them to get the inspiration, and I want them to get the steps to move forward. So that's. That's what my show is about.
[00:30:23] Speaker A: That. That's fantastic. I. I love the.
I mean, you. You shared, you played basketball, but you really break it down to.
What you didn't talk about was the practice, because you're always practicing, right?
[00:30:39] Speaker C: Yes.
[00:30:39] Speaker A: You know, it's the old adage, practice makes perfect, and there isn't perfection. If you always wait for perfection, you're never going to do anything.
And that's a belief that I feel strongly. You've got to find those opportunities where the probabilities are in your favor. But it's not perfect, because if it was, somebody got it there and they sure aren't going to give it up for free.
So, Risha, one last thing on your show that would be very interesting for our audience to understand.
You have spent a lot of time in public speaking. You spent a lot of time, you know, you wrote a book just like Ryan did.
But that whole public speaking element in business today, you know, we've gone this matriculation of I'm going to send an email, I'm going to send a text, and now you're going to have your AI agents. I've got, you know, a couple hundred that work for me. They aren't even real people, but they reach out.
And it's moving away from what we're doing. We're having a cognitive conversation amongst us. We're dealing with, you know, maybe a few technological issues at the beginning of the show, but we're just having a regular conversation.
It can move in different directions. We can. I can hear something that you say, and then that elicits a different question out of me.
Talk to us a little bit about that element for you, Reisha, because I feel that passion inside you.
Humanity is still the most important thing, isn't it? I mean, being able to connect with people, just like we're doing today and our audience is getting to meet and learn about the three of you.
Share with us a little bit about that and how you pull that out of your audience because or out of your guests. So your audience can see it. Because that's what I'm sure people always got when, when you do the public speaking right in front of a large audience, they're like, wow, I think I kind of know that lady. And that's the whole point, right?
[00:32:44] Speaker C: Yeah. It's show is sharing the vulnerability.
It allows people to also share theirs. It's being transparent. Because then people don't mind being transparent back. One thing that technology will never take away is the humanity of having conversation, of connecting with people, of sharing with people. And what I've learned being on stage, I don't care how big the crowd is, I've been able to speak, you know, 10, 20, 30, 000 people.
And the reality of it is people come up to me afterwards and they connect with the stories.
So a story is really important for me, getting that story out and allowing people to hear that story, because people see themselves in those stories. They don't see themselves in the statistics. They might know they fit into one of the stats, but they. They see themselves in the stories. You know, I tell a story about my grandma, everybody comes in. You know, I had the same kind of grandma. You know, my grandma's name was this, you know, so what I'm doing is using the humanity, using all of my failures. Because that's the other thing people don't want to want. You want to hear that you have it all together all the time. They want to know, what did you go through?
What was that challenge? What was that thing that almost made you say, I am done with this?
They resonate with that. And that's what I want to bring out of every guest. What's your story?
[00:34:02] Speaker B: It's all identity.
[00:34:04] Speaker A: Yeah, it absolutely is. You know, Erica, I think that identity element is in that vulnerability, being able to, as you say, nobody's perfect. There's no broken. Every window's broken around me. I don't have any that I can see through without getting rain on.
But the point being is, you've got to share that vulnerability, don't you, Erica?
[00:34:32] Speaker C: Yeah, absolutely. Absolutely.
[00:34:33] Speaker D: Greg, you and I talked about this, but we have a model called Don't Wait, do it Scared. And Risha, just everything you said resonates so much because I didn't think it was possible to have our own business. I didn't. There's so much I didn't think was possible.
But if you have a desire, a passion, a dream, you should still go for it. And I encourage people to do that because just because you're scared, scared doesn't mean you shouldn't do the thing you want to do. And that's been so freeing for us. It's been a big part of our story. So I love Richa. Everything you said, I really resonate with it.
[00:35:08] Speaker A: No, absolutely. That's great.
Ryan, when you as we kind of work to the end of this block as a consultant and the things that you are bringing to your show, you obviously come into a lot of companies where to steal something from my show, the owners or the leadership has Einstein's disease. They think they've been able to do something and all of a sudden they realize it just doesn't work. And they're like, you know what? I got to get over this.
So you have a lot of those challenging stories, don't you? You've got those that you can bring.
Are those the type of guests or stories that you're trying to convey to your audience saying, look, I've been through this.
Like you said, you'll do fractional leadership for a lot of companies over the last decade or so, but there's certain ones that you won't do because they don't fall into your risk factor. Right. Which many people don't know how to say no.
So true, everybody?
I can do it. Yes. And then what do you do? You go home and try and fake it. That doesn't work. When people need expert, when they need somebody to fill a role, they need that honest person with integrity that says, yeah, I can do it.
More importantly, because they can say, you know what, you're doing this wrong and here's what you've got to do.
[00:36:28] Speaker B: Right, Exactly.
[00:36:30] Speaker A: So when we get into the last block and we're going to give each of you the ability to share a little bit about what it is that you would tell anybody as they head on that journey on life, how you got here. And I'm really looking forward to that because we have an interesting group here today. We've got the organization has some wonderful different guests.
I hope that our audience has been able to get a better lens into each and every one of you. So with that, we're going to take a quick commercial break and come back and get some advice from each and every one of you. Thank you very much.
We're a wrap. Paula.
Hi, it's Greg Ellers, host of Einstein's Disease. And you know, this was an interesting and a pivot for a show, but really important for the organization now media.
And if you're enjoying the host that we have on NowMedia TV, we're on Roku, Spotify, Amazon, Apple. We're just about everywhere.
I know that our listeners and viewers out there today have found this very helpful, and I want to thank all of you for being on here today. In the last segment on Einstein's disease, I try and make this a bit more personable. I think Reisha mentioned it from the aspect of vulnerability.
When we think about the continuum of our careers, of our lives and where we are, we've had mentors or mentees or somebody that's given us some advice or we've read about it or heard it or watched it and said, wow, that really kind of resonates with me. I'm going to try and use that to improve my life, to improve my position.
And what people in our positions.
Entrepreneurs, budding TV stars. I think all of you will probably get an Emmy at one point in time, I think. But when you think about your career, Ryan, and the advice that either you've received that's helped you, but most importantly, what would you tell somebody out there that's interested in consulting, that's interested in business development?
What's the process? Because all we do now, I mean, I pick up the phone, look on the Internet, it can say, AI is taking these jobs. Things are becoming more challenging. But the reality is disruption provides opportunity, doesn't it?
[00:39:08] Speaker B: Most definitely.
[00:39:09] Speaker A: And so if you could share with the audience a little bit of advice in this challenging world.
The world's been challenging forever. I mean, let's be frank. Things are constantly changing. But we live now. Our audience is living now. They're driving home in their car, they're watching us on tv, and they're like, I'm stuck.
I can't get somewhere. What advice would you give to somebody to be able to help them in their. In their journey?
[00:39:40] Speaker B: This is really, really simple for me, but it's taken years and years and years to figure out. And I'm going to say this right to the audience.
Most people don't realize what is possible until they see somebody else do it. So here's some advice that I'll give that's changed my life. And this is part of an upcoming keynote that I'm delivering.
If you do what's hard, life will become easier. If you keep doing what's easy, life's going to get harder. So you've got to get really comfortable being uncomfortable in doing the things necessary for a simpler, easier life. And another thing to echo something you said before is progress over perfection. If you wait for perfect, you'll never get started.
So these are a few small little mantras of mine that have really helped me along the way. If you are scared of it, you probably should do it because that's where growth is found.
[00:40:36] Speaker A: That's a good point. It's the person's personal risk factor, right? If you don't have a high personal risk factor, you're going to find yourself. You know, I assimilate, and I've given speeches, some teaching. And life is, when you're young, there's a big tree and the tree is huge, and that's where 8 billion people live. And the reality is, do you just want to get on the tree and sit on a fat branch, or do you want to climb and get to some of the smaller branches, maybe fall, break an arm or a leg, which can be your ego, which can be what it might be, but keep climbing.
And that determines your risk factor. That determines your ability to persevere. So I appreciate what you've said, Risha, when we look to you for some advice, because the more I get to know you, the more I'm like, wow, I just want to sit down with this lady for a while and just steal her brain for a bit.
What advice would you give to somebody out there, not only in the audience today, but just in life as you do?
Look forward to hearing what you have to say.
[00:41:42] Speaker C: Say, yeah, my lifelong mantra, and this is going to sound really simple, but it is, is no matter what, no matter what, there are going to be challenges, there are going to be obstacles. There is going to be the Internet telling you you can be a millionaire in 30 days.
Not happening. Right? But if you keep going, no matter what, it looks like you will get to where you're going. I have it tattooed on my arm. You. You probably can't see it here, but it says no matter what, because the challenges will be insurmountable at times. And the other piece of advice is success is on the other side of the stuff you don't want to do. Now, normally, I don't say the word stuff, so you get. You get my drifter business. On the other side of the stuff you don't want to do, I think that's where a lot of people back out. They're like, this is not fun. It's not going to always be fun.
There's this major mountain I got to climb. Well, you're going to climb it no matter what, or you're not going to be successful, because the success is on the other side of that mountain you don't want to climb. So those are the things that I live by.
You know, no matter what it looks like, you keep going.
[00:42:49] Speaker A: Absolutely.
Erica, what, what about yourself? What do you want to, what do you want to share out there with our viewers and listeners today about some pearls of wisdom or a piece of advice?
[00:43:06] Speaker D: Thank you, Greg. My mantra is do the next hard thing. So it really aligns with what Risha and Ryan are saying. What is that hard thing that you're scared to do that seems impossible? Do that thing and doors will open. And I've seen that time and time again, so I encourage people for that. But also, if you are someone that has big goals, a vision, dream, make sure you're in the room with other like a players. I'll call them people that know how to make impact.
If you don't have anyone in your circle that is rising and making an impact and making a positive change, look to maybe the Chamber of Commerce, for example. There's so many other groups you could join that will help you elevate and impact and live your best life.
[00:43:49] Speaker A: Absolutely. And Erica, so with our, for our audience, your show, where can they watch it?
I know they can watch it on NOW Media, but share with our audience your show and when you're on.
[00:44:06] Speaker D: Sure. So I understand the first airing is September 5th. It's on Roku TV Now Media, Apple TV like you said, Greg, where all major television shows are airing. So we're really excited about it and we really hope you tune in to partner with us, journey with us to Go Higher.
[00:44:25] Speaker A: And your show's called Go Higher, correct?
[00:44:28] Speaker D: It's called Go Higher. So I had to put that in there somewhere.
[00:44:31] Speaker A: Absolutely you did. I like that a lot. And Risha, your show, tell us, just give us a quick little pitch on that so everybody knows when this is over with where they can find you when you're on.
[00:44:46] Speaker C: And your show, I'll be honest, I don't know when I'm on yet. I actually start recording next week and I think we're looking at mid September. So unfortunately, I don't have the date. I hope to have that today or tomorrow. But you can find me on all of the, all the streaming services out there again, Apple TV, Roku, SiriusXM now media TV in the markets that they're in. But I am going to be bringing fun, I'm going to be bringing knowledge, I'm going to be bringing real talk. So I definitely think it's something that you would want to tune into.
[00:45:21] Speaker A: Absolutely. And what's the name of your show for our audience? One last Time because they're going to remember it once you say it last.
[00:45:28] Speaker C: Be better than your bs.
[00:45:30] Speaker A: I like that a lot. And Ryan, what about yourself?
[00:45:35] Speaker B: I've been doing this for a little while now. I've got quite a few episodes out, but you can find the same place you can find everybody else with NOW Media, tons of different platforms and options.
But my show is called the Bottom Line for a very simple reason. I don't like to waste my time with the things that don't actually work. So we like to cut through the chaos and get to the point.
But that's kind of the whole purpose of my show. And you can find me Monday Central time at 7pm on any one of those platforms.
[00:46:02] Speaker A: That's fantastic. So we all came into this today for our audience.
As I mentioned before, the goal of this show is for everyone to get a better understanding of who the personalities are on NOW Media, why they're here, what their passion is and what the message really is. And I hope that that's come through for everyone.
I've really enjoyed getting to know each and every one of you a little bit better.
And most importantly, I hope that our audience has, because in today's world, we've got so many different outlets. Ryan said you can always get on a podcast. You can pay to be TED Talks. You can do whatever you want. Cgi. I can have an audience of a million people and they aren't even going to know it's not real. Right. The point is, is that this is real. We dealt with technical difficulties. We dealt with people being cut in and out, but that's real life. Real life doesn't have perfection. Real life has what we live, what we want to do. And that's the culture here and that's the messaging that I think I know came across today for each and every one of you. And I really look forward to watching your shows.
And with that, I'm gonna call it a night. I greatly appreciate having you all on.
I hope the weather's nice in Prague, nicer it is here in Houston. Erica, it's gonna be a hundred a day with humidity of a lot.
I think there was a Good morning Vietnam. It's hot today, it's gonna be hot tomorrow. Risha, I know you've got the same thing in Oklahoma, and I hope they keep your electricity on in that fine city of yours.
Anything happens all the time now, right?
[00:47:47] Speaker C: Yeah.
[00:47:48] Speaker A: Listen, thank you very much to everyone. Have a wonderful evening. I'm Greg Ellers, your host of Einstein's Disease. And with that we bid you a good night.